Join Michael Taylor and Sony Artisan Monica Sigmon, Tim and Bev Walden, and Rod Evans as they share the their insight and vast knowledge of the industry to provide portrait photographers with the tools they need to have a successful business. In this first session we'll be discussing branding.

Free Resources:

-https://www.theportraitparadigm.com/

More from the speakers:

-https://www.sigmontaylor.com/

-https://www.waldensphotography.com/

-http://www.evansimages.com/

-https://www.instagram.com/monicasigmon/

-https://www.instagram.com/waldensphotography/

Similar videos on finding your brand as a photographer:

-3 Tips to Jumpstart Your Photography Career with Tomayia Colvin | 3 Quick Tips: https://youtu.be/lOrBfqpjeRE

-5 Personal Branding Tips for Photographers with Maurice Jager: https://youtu.be/NsinWnbP3Zc

-How to Create a Photography Portfolio That Reflects Your Voice | B&H Event Space: https://youtu.be/Yv2TYvrpg-Q

0:00 Intro

5:25 Discover your brand

23:42 Market location

27:03 Expand your offerings - Find what you're passionate about

33:34 How to make your brand stand out

38:53 Running a business from your home or on the road

46:00 How to transition to different portrait work

50:00 How to change from your 9-5 job to a full time photographer

54:34 How to show clients you're rebranding

1:01:48 Final thoughts

Learn more about the B&H Event Space: http://bhpho.to/BHEventSpace

Head to the main B&H Photo YouTube Channel! https://www.youtube.com/c/BandH

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